Op-Ed
Feb 15 - 20248 min read

Portfolios with a Purpose – The Silent Winner

The media narrative has not changed much since the beginning of the new decade. Technology commentary continues to dominate the media headlines, and who is to blame them?...

Brett Gustafson

byBrett Gustafson

Op-Ed
Jan 31 - 20247 min read

HISA ETFs Unveiled: A comprehensive look at the growth, yield, and regulatory changes

In recent times, high-interest savings account (HISA) exchange-traded funds (ETFs) have been the focal point of many asset allocation discussions, and for good reason....

Lehar Marwah

byLehar Marwah

Op-Ed
Jan 11 - 20246 min read

Portfolios with a Purpose – Balancing Act

From the outside looking in, the lifestyle of a portfolio manager typically looks very attractive. This belief stems from the dynamic nature of the role, which includes the benefit of individual financial acumen, the opportunity to shape the lives of Canadians....

Brett Gustafson

byBrett Gustafson

Op-Ed
Macro Commentary
Dec 20 - 202311 min read

It’s Beginning to Look a Lot Like Market Recap Time: 2023 Edition

It’s that time of year again where we recruit a handful of our favourite portfolio managers and ask them to reflect on the past year and what they anticipate for the year ahead....

Purpose Investments

byPurpose Investments

Op-Ed
Market Ethos
Nov 10 - 20239 min read

Portfolios with a Purpose – Active vs Passive

The debate between passive and active is not something new. There are strong arguments that can be made for both sides, but in our eyes, there does not necessarily have to be a clear winner of this battle....

Brett Gustafson

byBrett Gustafson

Op-Ed
Oct 05 - 20237 min read

Portfolios with a Purpose – A Little Off the Cuff

Few things compare to the feeling of stepping out of your tailor’s shop in a perfectly fitted ensemble, be it a finely tailored suit or an elegantly crafted dress. It’s that singular moment when your attire aligns with you, and you enjoy the unique sense of being tailor-made for distinction....

Brett Gustafson

byBrett Gustafson

Op-Ed
Sep 14 - 20238 min read

Inflation’s Silent Alarms: A Deep Dive into Central Banks’ Blind Spots

With the benefit of hindsight, I wanted to spotlight specific early indicators, particularly within the US, that foreshadowed the mounting inflation....

Ragheb Othmani

byRagheb Othmani

Op-Ed
Sep 08 - 20237 min read

Portfolios With a Purpose: Factoring It In

Whether it’s monitoring the macro environment, ensuring you are invested in the right products, achieving the desired asset allocation, or simply feeling compelled to trade because you haven’t in a while, designing and maintaining portfolios is never a simple task. ...

Brett Gustafson

byBrett Gustafson

Op-Ed
Aug 03 - 20236 min read

Portfolios with a Purpose – Know What You Own Part III: Fixed Income

Just like an anchor keeps a ship stable and secure in turbulent waters, fixed-income investments serve as a stabilizing force within investment portfolios. In rough seas, equity investments can experience significant fluctuations, and in those times of turbulence, everyone needs an anchor....

Brett Gustafson

byBrett Gustafson

Op-Ed
Jul 12 - 20239 min read

Playing Defence in a Weak Energy Market

With economic indicators pointing to slowing inflation and the looming recession, energy has become the market punching bag as investors have moved away from economically sensitive sectors. Still, there are plenty of opportunities to pick up uncorrelated risk-adjusted returns short to medium term....

Jeremy Lin

byJeremy Lin

Op-Ed
Jul 06 - 202310 min read

Portfolios with a Purpose – The Art of Due Diligence

Fund manager due diligence is a vital step in the investment portfolio process. The best part about investing today is that the tools for the portfolio are more accessible than ever, but with that comes much more complexity....

Brett Gustafson

byBrett Gustafson

Op-Ed
Jun 05 - 20237 min read

Portfolios With a Purpose – Know What You Own Part II: Equities

If portfolio construction is akin to manufacturing an automobile, the equities are, without a doubt, the engine. Equity is the piece of the car that most often makes the portfolio go, and the engine has never promised a smooth ride....

Brett Gustafson

byBrett Gustafson

Op-Ed
May 01 - 20237 min read

Portfolios With a Purpose - Know What You Own Part I

In a rather secluded industry, we aim to set the tone by being as transparent as possible about how our team builds and monitors multi-asset portfolios. With that transparency, we strive to achieve a more comprehensive investment experience for the advisor and, ultimately, the end client....

Brett Gustafson

byBrett Gustafson

Op-Ed
Apr 28 - 20235 min read

What Can the Gas Pump Tell Us About the Economy?

Regardless of real-world impact, some consumers will still fill their tanks with premium gas when times are good despite the negligible impact on fuel economy and actual emissions....

Jeremy Lin

byJeremy Lin

Op-Ed
Mar 17 - 20236 min read

(Energy Drawdown) Everywhere All At Once

In just three trading sessions, we saw one of the most significant drawdowns in the energy space in recent memory, with the iShares S&P/TSX Capped Energy Index dropping 10.6%. Markets went into FUD mode off the back of Silicon Valley Bank and Signature Bank insolvencies....

Jeremy Lin

byJeremy Lin

Op-Ed
Mar 14 - 20236 min read

How Silicon Valley Bank’s Bankruptcy Is Affecting Tech

As many are well aware, Silicon Valley Bank (SVB) failed over the weekend. SVB was a critical investor throughout the entire lifecycle of both employees and companies across the technology ecosystem....

Nicholas Mersch

byNicholas Mersch

Macro Commentary
Op-Ed
Mar 13 - 20233 min read

Does Silicon Valley Bank’s Demise Bring the End to Rate Hikes?

Over the past year, we’ve seen the most aggressive tightening cycle from central banks in history – with the U.S. Federal Open Market Committee alone taking the Fed funds rate from zero to 4.5% in one year. ...

Greg Taylor

byGreg Taylor

Op-Ed
Jan 19 - 202313 min read

Energy Decarbonization: A 2023 Outlook

An energy decarbonization outlook for the year ahead with insights on how market catalysts will influence how investors should allocate energy into their portfolio over the short and long term....

Jeremy Lin

byJeremy Lin

Market Ethos
Op-Ed
Jan 04 - 202319 min read

Purpose 2023 Outlook – Bear Market End Game

The current bear market began roughly the same time the ball in Time Square dropped to usher in 2022, which means with the more recent ball drop this bear celebrated its one-year anniversary. There is no blueprint for bear markets. Sometimes they are short (2020), sometimes long (2000-03)....

Craig Basinger

byCraig Basinger

Op-Ed
Macro Commentary
Dec 15 - 202215 min read

It’s Beginning to Look a Lot Like Market Recap Time: 2022 Edition

In what is a time-honoured tradition here at Purpose, we recruited a handful of our favourite portfolio managers and asked them to reflect on 2022 and what they anticipate for the year ahead....

Purpose Investments

byPurpose Investments

Op-Ed
Dec 05 - 202238 min read

Preparing for the Next Bull

All good things come to an end, even bear markets. Of course, nobody knows when this bear market ends, we want to believe we are much closer to the end than the beginning, but this remains unknown. Some past bear markets have lasted a few months, some a few years....

Craig Basinger

byCraig Basinger

Op-Ed
Nov 10 - 20228 min read

CPI Deep Dive: Inflation Outlook and Indicators

Learn inflation’s effect on government policies, bond, and equity markets; break down the major categories that make up CPI in the U.S.; and understand key indicators investors should watch for as a metrics as to whether inflation is improving....

Ragheb Othmani

byRagheb Othmani

Op-Ed
Oct 06 - 20224 min read

The Tide Is Turning for Tech and Growth

It’s the end of another quarter, and the great rate debate continues to dictate the path of growth equities. Rising interest rates amongst global central banks have caused a drastic retreat in all major equity indices....

Nicholas Mersch

byNicholas Mersch

Op-Ed
Jul 27 - 20224 min read

Tech in a Time of Turmoil

Well, the good news is that the first half of this year is over. We just went through the worst six months in the S&P that we’ve seen since 1970....

Nicholas Mersch

byNicholas Mersch

Op-Ed
May 04 - 20222 min read

Have the FAANGs Lost Their Teeth?

In this video Nick Mersch explains what's been going on with the tech market and FAANG stocks this year and provides his outlook going forward....

Nicholas Mersch

byNicholas Mersch

Op-Ed
Mar 26 - 20224 min read

Going for Gold: The Investment Case for Gold Today

While gold’s performance in 2021 was disappointing, recent geopolitical turmoil and inflation concerns have reminded investors of its value as a portfolio diversifier, inflation hedge, and store of value....

Purpose Investments

byPurpose Investments

Macro Commentary
Op-Ed
Jan 20 - 20225 min read

Top 4 Market Predictions for 2022

After years like the last two, it’s hard to forecast what may happen one week from today, never mind what will happen one year from today—but there are a handful of key trends we believe will act as market catalysts for the year ahead....

Craig Basinger

byCraig Basinger

Op-Ed
Macro Commentary
Dec 08 - 202110 min read

It’s Beginning to Look a Lot Like Market Recap Time

In now what is a time-honoured two-year tradition here at Purpose, we recruited a handful of our favourite PMs and asked them to reflect on the year passed and what they anticipate for the year ahead....

Craig Basinger

byCraig Basinger

Op-Ed
Dec 01 - 20215 min read

Innovating with Purpose

This week marks another special one for us here at Purpose as we celebrate the launch of three new crypto ETFs....

Som Seif

bySom Seif

Op-Ed
Nov 16 - 20214 min read

A Fixed-Income Perspective on Inflation

High inflation has been front and centre with the U.S. Consumer Price Index (CPI) reaching 6.2% year over year in October and 0.9% month over month with both figures ahead of forecasts. These are big numbers not seen in more than 30 years....

Sandy Liang

bySandy Liang

Op-Ed
Oct 07 - 20216 min read

An Alternate Reality for Fixed Income

In our recent commentaries, we’ve discussed how rare it is for investors to actually forecast the future correctly and thus why it’s important to construct a portfolio that optimizes return from risk in a variety of scenarios....

Sandy Liang

bySandy Liang

Op-Ed
Feb 03 - 20214 min read

Cannabis sector next move on the pharma side?

Foresight into the proliferation of the cannabis industry is becoming clearer, in part due to the recent tide of change from US elections. ...

Nawan Butt

byNawan Butt

Op-Ed
Jan 13 - 202111 min read

Hindsight is 2020, Foresight is 2021

As 2021 begins, what should investors keep top of mind? While recognizing opportunities is essential to success, identifying potential risks is just as important. We asked five members of our investment team what to keep an eye on at the dawn of the new year....

Purpose Investments

byPurpose Investments

Op-Ed
Dec 02 - 20204 min read

Freeport McMoRan: A Case Study in Using a Multi-Faceted ESG Approach

As we’ve written in previous ESG Diaries, identifying risks and flagging portfolio holdings involves looking at ESG from multiple angles. For example, you can focus on absolute risk scores, industry/sub-industry relative rankings or by controversy...

Graeme Cooper

byGraeme Cooper

Op-Ed
Dec 02 - 20205 min read

What our Portfolio Managers and Investment Analysts are putting under the tree this year

We asked five of our portfolio managers what they had on their ‘nice’ list this holiday season. Here’s what they had to say...

Purpose Investments

byPurpose Investments

Op-Ed
Dec 02 - 20204 min read

Why the Cannabis Trade is Just Getting Started Beyond Canada

As Canadians, we’ve been pioneers in the cannabis space. That puts us in a great spot to succeed elsewhere...

Nawan Butt

byNawan Butt

Op-Ed
Nov 05 - 20204 min read

ESG Diaries: Defining the Value (and Limits) of ESG Integration

One of the more difficult parts of establishing ESG as a pillar of an investment strategy is defining it. ESG as a concept is largely something that people have a consensus on...

Graeme Cooper

byGraeme Cooper

Op-Ed
Nov 04 - 20204 min read

The green wave: cannabis initiatives get major boost in US election

While America continues to tally mail-in ballots to clarify who the next president will be, the next wave of cannabis legalization is already well on its way. On Tuesday night, there were five states with cannabis on the ballot, all of which were approved in a green sweep...

Nawan Butt

byNawan Butt

Op-Ed
Nov 04 - 20205 min read

A contested election: more near-term uncertainty

As much as Canadians would like to be able to ignore US politics and focus on events within our own border, as investors that isn’t possible. Over the last year, investors have had to increasingly become macro traders to stay successful. That doesn’t seem to be changing any time soon...

Greg Taylor

byGreg Taylor

Op-Ed
Oct 06 - 20205 min read

Now is the Time to Buy Crypto - Here’s Why

In some ways, it has taken us back in time - a more local lifestyle and days spent with family. In other ways, it has catapulted us into the future - “distanced” working and socializing require a much deeper use and knowledge of technology...

Purpose Investments

byPurpose Investments

Op-Ed
Oct 05 - 20205 min read

ESG Diaries: Five Things We’ve Learned About Our Approach

It’s been a year since we announced our plan to become one of the first firms in the world to integrate environmental, social and governance factors (ESG) into our investment processes, across our entire existing product suite...

Graeme Cooper

byGraeme Cooper

Op-Ed
Sep 03 - 20205 min read

What Do Gold and Tech Stocks Have in Common? And What’s High Yield Got to Do with It?

There are two asset classes you’re likely hearing about right now – technology and gold. Technology stocks have led the broader market with just a few names dominating the tape...

Sandy Liang

bySandy Liang

Op-Ed
Jul 28 - 20205 min read

The New Gold is: GOLD

Over the last ten years, investors have seemingly forgotten how and why gold fits into an investment portfolio...

Greg Taylor

byGreg Taylor

Op-Ed
Jul 23 - 20203 min read

The smart money boosts Canadian preferred shares in what may be a big turning point for the asset

A new type of debt offered by RBC may drastically change the Canadian preferred share market...

Sandy Liang

bySandy Liang

Op-Ed
Jul 10 - 20206 min read

Cannabis 1H update: U.S. momentum shifts into higher gear while Canada left in neutral

With the first half of the year wrapped up and the deepest impact of the shutdown behind us (hopefully), we can circle back to our long-term thesis and breakdown the forces at play in the cannabis industry...

Nawan Butt

byNawan Butt

Op-Ed
Jun 29 - 20204 min read

Canadian REITs in a COVID World: A Tale of Subsectors and Rent

The REIT market was not spared in the March sell-off as investors rushed to hit the sell button while the world’s economies shut down...

Michael McNabb

byMichael McNabb

Op-Ed
May 01 - 20204 min read

Why investors should be cautious with Canada’s tech darling

The US “FANGs,” China’s Tencent and Alibaba, Europe’s Prosus and SAP, Canada’s…Shopify?...

Nicholas Mersch

byNicholas Mersch

Op-Ed
Jun 12 - 20199 min read

Investing in esports: revenge of the nerds

Video games have been around since the 1950s and have advanced from Pong on the Atari to the modern-day, cross-platform cultural phenomenon of Fortnite...

Nicholas Mersch

byNicholas Mersch

Op-Ed
Mar 27 - 20196 min read

Canadian preferred shares: a lower-risk income stream

Canadian preferred shares were hit hard during the broad sell-off of the fourth quarter...

Sandy Liang

bySandy Liang