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Posted by Craig Basinger on Jan 15th, 2019

Oh, Canada! A plan for 2019

The Canadian economy is forecast to expand by 2.1% in 2018, which is pretty much in the bag. However, in line with most global economies, ‘moderation’ seems to be the popular term for growth in the coming years, with forecasts for 2019 sitting at 1.9% and 1.7% for 2020. Beneath this headline number, which don’t sound so bad, there are a few contributors and detractors that may prove more troublesome.

Before we jump into the negative signs, it’s important to understand that the Canadian economy would find it very difficult to fall into a recession with the US economy doing well. The old adage “when the US sneezes, Canada catches a cold” works both ways. Canada has a hard time catching a cold when the US is feeling healthy, which is the case today. In fact, the only time since 1960 that Canada suffered consecutive quarters of negative GDP growth with the US economy still growing was the energy-induced slowdown in the first half of 2015, which proved temporary on a national basis. Given US economic growth is currently forecast at 2.5%, things south of the border are looking pretty good.

Canadian economic woes

There are certainly some headwinds for the Canadian economy. Insolvencies among Canadian companies rose 4.6% in the third quarter, the fastest quarterly increase in over five years. If these were concentrated in Alberta due to soft energy prices and infrastructure bottlenecks, we could blame this rise on industry-centric factors. However, this trend was evident across a number of provinces, some of which have no material energy exposure. With our largest trading partner, the US, still doing fine and the overall Canadian economy still expanding, the culprit appears to be higher interest rates. Interest rates started moving higher in mid-2016, but remain low by historical standards. It’s too early to tell, but this could be evidence of just how sensitive our economy has become to changes in interest rates. Perhaps more sensitive than many currently already believe.

The Canadian consumer also appears to be feeling the pinch of higher yields. Canadian household debt reached a new record in November of over $2.15-trillion. Rising debt may sound negative, but changes in debt actually correlate very strongly with economic activity. It takes money to make money. So, a new record high is a positive for the economy; however, the growth rate in total debt continues to slow, down to levels that have only been seen during recessions (chart below). And this isn’t just attributable to the slowdown in home sales, as consumer credit debt growth has been slowing along similar lines.

Growth of Canadian household debt continues to slow. Chart shows from December 1971 to December 2017

Slow debt growth, the continued situation on the energy front, some softness in housing, plus an acceleration in the moderation of growth among developing economies (that tend to be source of marginal demand for resources); it doesn’t paint a great picture for the home team.

And if our economy really has become ‘uber’ sensitive to interest rates, there may be another issue. Say the US economy keeps performing well (our expectation), their yields will remain elevated. Even with a softer outlook for the Canadian economy, our yields will be dragged along for the ride. This would negatively impact the levered consumer and the interest-rate-sensitive housing industry.

But we have a plan

There is some good news. First, the economic headwinds for Canada may be largely evident in valuations. We have written in the past months about how much the price-to-earnings multiple (PE) for the US declined in 2018. Well, the TSX PE has fallen from 17.5x to 13.5x over the past two and a half years. With many companies trading so cheaply by historical standards, this clearly is reflecting to some degree the moderation in the Canadian and developing economies.

The other strategy that may benefit investors is once again focusing on Canadian companies that generate most their sales from outside Canada. Especially for those with more US exposure, you may be getting the benefit of a more robust US economy at a Canadian discounted valuation.

The first chart below is a breakdown of domestic revenue by sector for TSX members. Industrials and information technology jump out as potentially fitting this mould. The industrial average is 45%; however, when you get to the company level there is a large range. Names such as ATS Automation Tooling Systems, CAE Inc., NFI Group Inc. (New Flyer Industries), Bombardier Inc. and SNC-Lavalin Group Inc. are all much more global.

Financials tend to be more domestic focused, but again, this varies substantially across names. Bank of Nova Scotia, Toronto-Dominion Bank and Royal Bank of Canada among those with the largest non-Canadian revenue. The life insurance companies tend to have an even lower exposure to Canadian revenue. Certainly, a factor worth considering with ‘moderation’ varying from one economy to another.

Average percentage Canadian revenue by sector
How Canadian are the bank? Percentage revenue derived in Canada

Craig Basinger, Chris Kerlow, Derek Benedet and Alexander Tjiang are members of Richardson GMP’s Connected Wealth team which manages Purpose Core Equity Income Fund, Purpose Tactical Asset Allocation Fund and Purpose Behavioural Opportunities Fund.


All data sourced from Bloomberg unless otherwise noted.

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Craig Basinger, CFA

Craig Basinger is the Chief Market Strategist at Purpose Investments. With over 25 years of investment experience, Craig combines an educational foundation in economics & psychology with years of experience in both fundamental and quantitative research. A long-term student of the markets, Craig’s thoughts and insights can be seen in his Market Ethos publications and through his regular contributions on BNN.

Craig and his team bring a transparent and cost-efficient approach to investment management. The team provides asset allocation OCIO services and directly manages over $1 billion in assets. The team manages dividend mandates, quantitative risk reduction strategies and asset allocation services.